| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
InVideo is an online video creation platform with thousands of templates for creating marketing videos, social media content, and ads. It features an AI-powered video editor that can turn text into video. |
| Pricing |
Paid (Custom pricing) |
Freemium ($0-60/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Video templates
- AI text-to-video
- stock media
- brand presets
- multi-platform export
- voiceover
- team collaboration
- automated subtitles
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Large template library
- AI video creation
- Easy to use
- Affordable
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Watermark on free plan
- Rendering can be slow
- Limited audio editing
|
