| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A stock photography marketplace by Getty Images offering affordable photos, illustrations, vectors, and video clips. |
| Pricing |
Paid (Custom pricing) |
Subscription ($12.99-$33/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Stock photos
- Illustrations
- Vectors
- Video
- Curated collections
- AI search
- Flexible licensing
- Plugin for design tools
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Affordable pricing
- Getty quality
- Good curation
- Plugin integrations
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Smaller library than Shutterstock
- Credit system confusing
- Some dated content
- Extra license costs
|
