| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A web-based diagramming application for creating flowcharts, org charts, UML diagrams, and technical architecture drawings. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$13.50/user/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Flowcharts
- ER diagrams
- Org charts
- UML diagrams
- Network diagrams
- Real-time collaboration
- Data linking
- Import Visio files
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Powerful diagramming
- Great Visio alternative
- Real-time collaboration
- Many templates
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Free plan is limited
- Can be slow
- Some diagrams need manual layout
- Enterprise pricing not transparent
|
