| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A browser extension and platform that curates the best design inspiration, articles, and resources from across the web. |
| Pricing |
Paid (Custom pricing) |
Free (Free) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Curated design inspiration
- New tab experience
- Color palette search
- Blog aggregation
- Trend discovery
- Bookmark saving
- Design news
- Project showcases
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Free extension
- Excellent curation
- Great for daily inspiration
- Wide source coverage
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Can be distracting
- Chrome-focused
- No collaboration
- Ad-supported content
|
