| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A drag-and-drop page builder for Shopify with 100+ templates for creating custom landing pages, product pages, and blogs. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$99/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Drag-and-drop builder
- 100+ templates
- SEO optimization
- Mobile responsive
- Custom code
- Section library
- Lazy loading
- Analytics integration
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Generous free plan
- Easy to use
- Many templates
- Good performance optimization
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Shopify only
- Can slow store if overused
- Complex designs need coding
- Support response time varies
|
