| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A free stock photo and video platform with a curated library of high-quality visual content for commercial use. |
| Pricing |
Paid (Custom pricing) |
Free (Free) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Free photos and videos
- Commercial use
- Curated content
- Search
- Collections
- API
- Integrations
- Mobile app
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Completely free
- Photos and videos
- Commercial use allowed
- Good quality curation
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Smaller library than Shutterstock
- Some repetitive content
- AI content increasing
- Limited editorial
|
