| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Sendible is a social media management tool built for agencies managing multiple clients. It offers white-label reporting, content suggestions, and centralized management across many social profiles. |
| Pricing |
Paid (Custom pricing) |
Paid ($29-750/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Multi-client management
- white-label reports
- content suggestions
- social inbox
- analytics
- RSS auto-posting
- Canva integration
- Google Analytics integration
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Great for agencies
- White-label capabilities
- Good content suggestions
- Many integrations
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Interface feels dated
- Can be slow at times
- Learning curve
|
