| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Enterprise speech recognition API supporting 50+ languages with high accuracy and real-time processing capabilities. |
| Pricing |
Paid (Custom pricing) |
Pay-per-use ($$-$$$) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- 50+ languages
- Real-time streaming
- Batch processing
- Speaker diarization
- Custom dictionary
- Translation
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Excellent multilingual
- High accuracy
- Enterprise features
- On-premises option
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Higher pricing
- Complex setup
- Enterprise-focused
|
