| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Squadcast is a remote recording platform designed for podcasters that captures progressive uploads for studio-quality recordings. It provides cloud-based recording with automatic backups and post-production tools. |
| Pricing |
Paid (Custom pricing) |
Paid ($10-40/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Progressive upload recording
- cloud backups
- video recording
- separate tracks
- transcription
- green room
- chat
- soundboard
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Reliable progressive uploads
- Automatic backups
- Good audio quality
- Dolby integration
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Smaller user base
- Limited video editing
- Interface less polished
|
