| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A fast online graphic design tool optimized for creating social media images, ads, and blog headers quickly. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$15/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Quick image creation
- Stock photos
- Icons and graphics
- Social media presets
- Buffer integration
- Templates
- Text effects
- Brand colors
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Very fast to use
- Good stock library
- Buffer integration
- Affordable
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Limited design features
- Fewer templates
- Basic editor
- Not for complex designs
|
