| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A powerful shopping cart platform with one-time pricing for selling digital and physical products with high-converting checkout pages. |
| Pricing |
Paid (Custom pricing) |
One_time ($495-$690 one-time) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- High-converting checkouts
- Upsell funnels
- Affiliate management
- A/B testing
- Subscription management
- Dunning management
- Tax calculation
- Embeddable carts
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- One-time payment
- Powerful upsell features
- Affiliate management built-in
- High conversion checkout
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- One-time cost is high upfront
- Limited storefront features
- No mobile app
- Dated interface
|
