| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
Popular personal and team task management app with natural language input, recurring tasks, and project organization. |
| Pricing |
Paid (Custom pricing) |
Freemium ($0-8/mo) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Tasks
- Projects
- Labels
- Filters
- Natural language
- Reminders
- Collaboration
- Templates
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- Clean interface
- Natural language input
- Cross-platform
- Good free tier
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Limited project management
- Basic reporting
- No time tracking
|
