| Overview |
Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence. |
A visual web development platform that lets designers build responsive websites without coding, with CMS and hosting included. |
| Pricing |
Paid (Custom pricing) |
Freemium (Free-$49/month) |
| Key Features |
- Social publishing
- content calendar
- engagement hub
- measurement & benchmarking
- social advertising
- audience management
- content pool
- campaign management
|
- Visual builder
- CMS
- Responsive design
- Animations
- E-commerce
- Hosting
- Custom code
- SEO tools
|
| Pros |
- Enterprise-grade features
- Strong analytics
- Content pool for asset management
- Brandwatch integration
|
- No-code professional websites
- Powerful animations
- Built-in CMS
- Clean code output
|
| Cons |
- Expensive
- Complex setup
- Requires training
|
- Steep learning curve
- Expensive for multiple sites
- CMS has limitations
- E-commerce plan costs extra
|
