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Braze vs Knock: 2026 Comparison

Braze Knock
Overview Enterprise customer engagement platform for cross-channel messaging including email, mobile push, SMS, and in-app messages. A notifications infrastructure platform for building in-app, email, SMS, and push notification workflows with a single API.
Pricing Subscription (Custom) Freemium (Free-$250/month)
Key Features
  • Cross-channel messaging
  • Real-time triggers
  • Canvas flow
  • Content cards
  • Feature flags
  • AI copywriting
  • Multi-channel notifications
  • Preference management
  • In-app feed
  • Workflow builder
  • Batching
  • Throttling
  • Analytics
  • Templates
Pros
  • Enterprise scale
  • Real-time data
  • Cross-channel
  • AI features
  • Multi-channel support
  • Good developer experience
  • Preference management
  • Easy integration
Cons
  • Very expensive
  • Enterprise only
  • Complex implementation
  • Newer platform
  • Can be expensive
  • Limited template editor
  • Smaller community