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Brevo CRM vs Grin: 2026 Comparison

Brevo CRM Grin
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. Grin is an all-in-one influencer marketing platform designed for e-commerce brands. It manages the entire influencer relationship lifecycle from discovery to payment with deep Shopify and e-commerce integrations.
Pricing Freemium (Free-$12/user/month) Paid (Custom pricing)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Influencer discovery
  • relationship management
  • content management
  • product seeding
  • payments
  • reporting
  • e-commerce integrations
  • email sequences
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Excellent e-commerce integration
  • End-to-end workflow
  • Product seeding features
  • Relationship-focused
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Expensive
  • Primarily for e-commerce
  • No free trial