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Brevo CRM vs Mailify: 2026 Comparison

Brevo CRM Mailify
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. Email and SMS marketing platform with predictive sending, eye tracking heatmaps, and smart template builder.
Pricing Freemium (Free-$12/user/month) Subscription ($69-custom/mo)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Email marketing
  • SMS
  • Predictive sending
  • Eye tracking
  • Smart templates
  • Automation
  • Landing pages
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Eye tracking feature
  • Predictive sending
  • Good templates
  • Multi-channel
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Expensive
  • Smaller platform
  • European focused