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Brevo CRM vs Mailigen: 2026 Comparison

Brevo CRM Mailigen
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. Multi-channel marketing platform offering email, SMS, and social media campaign management with automation workflows.
Pricing Freemium (Free-$12/user/month) Subscription ($10-custom/mo)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Email marketing
  • SMS
  • Social
  • Automation
  • Landing pages
  • Surveys
  • A/B testing
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Multi-channel
  • Affordable
  • Easy to use
  • Good automation
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Smaller platform
  • Limited integrations
  • Fewer templates