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Brevo CRM vs Odoo CRM: 2026 Comparison

Brevo CRM Odoo CRM
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. An open-source CRM module within the Odoo ERP suite offering lead management, pipeline tracking, and seamless integration with other business apps.
Pricing Freemium (Free-$12/user/month) Freemium (Free (community)-$31.10/user/month)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Lead management
  • Pipeline management
  • Email integration
  • Reporting
  • VoIP integration
  • Lead scoring
  • GeoIP
  • Activity scheduling
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Open source
  • Part of full ERP suite
  • Very customizable
  • Large community
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Complex for CRM-only use
  • Requires technical knowledge
  • Interface not always intuitive
  • Implementation can be costly