Gifts

Culture

Reviews

Local Spots

Brevo CRM vs Recart: 2026 Comparison

Brevo CRM Recart
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. A Messenger and SMS marketing platform for Shopify stores focusing on conversational commerce and abandoned cart recovery.
Pricing Freemium (Free-$12/user/month) Subscription ($299/month)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Messenger marketing
  • SMS campaigns
  • Abandoned cart flows
  • Welcome flows
  • Sponsored messages
  • Campaign builder
  • Analytics
  • Shopify integration
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Good Messenger marketing
  • Automated flows
  • Easy to use
  • Revenue-focused
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Expensive
  • Shopify only
  • Messenger reach declining
  • Limited channel support