| Overview |
A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. |
Sprout Social Listening is the social listening module within Sprout Social that monitors brand mentions, industry conversations, and competitor activity across social media. It provides sentiment analysis and trend identification. |
| Pricing |
Freemium (Free-$12/user/month) |
Paid ($249-499/mo (included with Sprout Social)) |
| Key Features |
- Deal management
- Email marketing
- SMS campaigns
- WhatsApp
- Chat
- Marketing automation
- Meetings
- Phone
|
- Topic monitoring
- sentiment analysis
- trend identification
- competitive analysis
- audience demographics
- share of voice
- custom queries
- automated alerts
|
| Pros |
- Free CRM included
- Strong email marketing
- Multi-channel
- Affordable
|
- Integrated with Sprout Social
- Easy to set up
- Good sentiment analysis
- Clean interface
|
| Cons |
- CRM is basic
- Marketing-focused
- Limited CRM customization
- Better as marketing tool
|
- Requires Sprout Social subscription
- Limited compared to dedicated listening tools
- Higher cost
|
