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Brevo CRM vs Swell Rewards: 2026 Comparison

Brevo CRM Swell Rewards
Overview A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools. A loyalty and referral program app for e-commerce with customizable campaigns and social media rewards (now part of Yotpo).
Pricing Freemium (Free-$12/user/month) Subscription (Starting at $29/month)
Key Features
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
  • Points program
  • Referral campaigns
  • Social rewards
  • Custom campaigns
  • Shopify integration
  • Analytics
  • Email integration
  • VIP tiers
Pros
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
  • Flexible reward options
  • Social media integrations
  • Part of Yotpo ecosystem
  • Good for small stores
Cons
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool
  • Now part of Yotpo
  • Limited standalone support
  • Basic analytics
  • Fewer updates as standalone

Brevo CRM

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Swell Rewards

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