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Brevo vs Brevo CRM: 2026 Comparison

Brevo Brevo CRM
Overview Formerly Sendinblue, Brevo is an all-in-one marketing platform offering email, SMS, chat, and CRM at competitive pricing. A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools.
Pricing Freemium ($0-65/mo) Freemium (Free-$12/user/month)
Key Features
  • Email marketing
  • SMS
  • WhatsApp
  • Chat
  • CRM
  • Automation
  • Transactional email
  • Landing pages
  • Deal management
  • Email marketing
  • SMS campaigns
  • WhatsApp
  • Chat
  • Marketing automation
  • Meetings
  • Phone
Pros
  • Affordable pricing
  • Multi-channel
  • Good free tier
  • Transactional email included
  • Free CRM included
  • Strong email marketing
  • Multi-channel
  • Affordable
Cons
  • Interface can be clunky
  • Limited templates
  • Reporting could be better
  • CRM is basic
  • Marketing-focused
  • Limited CRM customization
  • Better as marketing tool