Gifts

Culture

Reviews

Local Spots

How to Connect Brandwatch Social with Datadog RUM (2026)

Brandwatch Social

Brandwatch Social

★★★★ 4.3
Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

Full Review
Datadog RUM

Datadog RUM

★★★★ 4.4
Analytics Data Web Analytics

Datadog Real User Monitoring captures end-user performance data and errors from browser and mobile applications. It integrates with Datadog's infrastructure…

Full Review

About These Tools

Brandwatch Social: Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

Datadog RUM: Datadog Real User Monitoring captures end-user performance data and errors from browser and mobile applications. It integrates with Datadog's infrastructure monitoring for full-stack observability.

Key Features

Brandwatch Social

  • Social publishing
  • content calendar
  • engagement hub
  • measurement & benchmarking
  • social advertising
  • audience management

Datadog RUM

  • Real user monitoring
  • error tracking
  • session replay
  • core web vitals
  • resource tracking
  • long task detection

Pricing

Brandwatch Social

Paid Custom pricing

Datadog RUM

Paid $15/1000 sessions/mo

Detailed integration guide coming soon. We're researching the specific ways Brandwatch Social and Datadog RUM work together — including native integrations, third-party connectors, and API options. Check back for a complete step-by-step guide.

Compare Brandwatch Social vs Datadog RUM side by side »