How to Setup Brandwatch Social with Datadog (2026 Guide)

Brandwatch Social

★★★★ 4.3

Social Media Content Social Media Management

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform.…

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Datadog

Monitoring and analytics platform for cloud-scale infrastructure and applications.

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About Brandwatch Social

Brandwatch Social (formerly Falcon.io) is an enterprise social media management suite combining publishing, advertising, engagement, and measurement in one platform. It integrates with Brandwatch's powerful consumer intelligence.

Key Features

Social publishing
content calendar
engagement hub
measurement & benchmarking
social advertising
audience management
content pool
campaign management

Pricing

Paid Custom pricing

Detailed setup guide coming soon. We're researching the specific steps to connect Brandwatch Social with Datadog — including whether there's a native integration, third-party connectors like Zapier, or API-based setup. Check back for a complete step-by-step guide.

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