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General Crm Tools in 2026

Freshsales Suite

★★★★☆ 4.2 (4,500)
Crm General Crm

The unified Freshworks CRM platform that brings together sales CRM and marketing automation with AI-powered insights.

GreenRope

★★★★☆ 4.1 (250)
Crm General Crm

A complete CRM and marketing automation platform that unifies sales, marketing, and operations for small to mid-sized businesses.

Workbooks

★★★★☆ 4.0 (250)
Crm General Crm

A UK-based CRM platform for mid-market businesses offering sales, marketing, and order management with shared success pricing.

Airtable CRM

★★★★★ 4.6 (12,000)
Crm General Crm

A flexible no-code platform frequently used as a lightweight CRM with customizable bases, views, and automation capabilities.

Notion CRM

★★★★★ 4.6 (20,000)
Crm General Crm

While not a dedicated CRM, Notion's flexible database and template system is widely used by startups and small teams as…

SharpSpring

★★★★☆ 4.0 (900)
Crm General Crm

A revenue growth marketing platform now part of Constant Contact that offers CRM, marketing automation, and sales enablement.

Brevo CRM

★★★★☆ 4.0 (3,500)
Crm General Crm

A CRM by Brevo (formerly Sendinblue) that combines deal management with powerful email marketing and automation tools.

Zendesk Suite

★★★★☆ 4.3 (15,000)
Crm General Crm

A comprehensive customer service and CRM platform that unifies support, sales, and customer engagement across all channels.

Freshworks CRM

★★★★☆ 4.2 (4,500)
Crm General Crm

The unified CRM platform by Freshworks combining Freshsales and Freshmarketer for complete sales and marketing alignment.

FreeAgent CRM

★★★★☆ 4.1 (180)
Crm General Crm

A modern CRM platform that customizes workflows across sales, marketing, and customer service with robust automation.

Fat Free CRM

★★★★☆ 3.5 (120)
Crm General Crm

A lightweight open-source Ruby on Rails CRM application designed for small teams who want a simple self-hosted solution.

X2CRM

★★★★☆ 3.6 (180)
Crm General Crm

An open-source CRM with marketing automation that combines contact management with visual workflow designer and process automation.

Dolibarr CRM

★★★★☆ 3.9 (900)
Crm General Crm

An open-source ERP and CRM suite for small businesses, freelancers, and associations looking for a modular business tool.