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Hootsuite Insights

★★★★☆ 4.0 (1,200 reviews)
Analytics Cloud Based Enterprise
Paid Custom pricing (Hootsuite add-on)

Overview

Hootsuite Insights powered by Brandwatch provides social listening and analytics within the Hootsuite platform. It monitors brand mentions, tracks sentiment, and identifies trends across social channels.

Key Features

  • Social listening
  • sentiment analysis
  • trend detection
  • competitive analysis
  • real-time monitoring
  • custom dashboards
  • demographic insights
  • alert system

Pros

  • Integrated with Hootsuite
  • Powered by Brandwatch data
  • Real-time monitoring
  • Good dashboards

Cons

  • Expensive add-on
  • Requires Hootsuite subscription
  • Limited compared to standalone Brandwatch

Hootsuite Insights Pricing Plans

Insights Add-On

Custom

  • ✓ social listening
  • ✓ sentiment analysis
  • ✓ trend detection
  • ✓ Brandwatch data

Company Info

Founded2008
HeadquartersVancouver, Canada

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$50/month or $350/year (save $250)

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