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1CRM vs Groove: 2026 Comparison

1CRM Groove
Overview An all-in-one CRM offering sales, marketing, and order management with self-hosted and cloud deployment options. Groove is a sales engagement platform built natively on Salesforce that streamlines workflows for account-based sellers. It helps teams automate outreach while keeping all data within the Salesforce ecosystem.
Pricing Subscription ($13-$35/user/month) Paid ($75-100/user/mo)
Key Features
  • Contact management
  • Order management
  • Project management
  • Service management
  • Marketing
  • Reporting
  • Invoicing
  • Inventory
  • Salesforce-native
  • email sequencing
  • dialer
  • analytics
  • workflow automation
  • calendar scheduling
  • Omni-channel engagement
Pros
  • Affordable
  • Self-hosted option
  • All-in-one solution
  • Good for product businesses
  • Native Salesforce integration
  • Clean interface
  • Strong email tracking
  • Good workflow automation
Cons
  • Dated interface
  • Smaller community
  • Limited integrations
  • Documentation could improve
  • Only works with Salesforce
  • Limited standalone features
  • Fewer integrations than competitors