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Act! vs Help Scout: 2026 Comparison

Act! Help Scout
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A customer support platform designed for growing teams with shared inbox, knowledge base, and in-app messaging.
Pricing Subscription ($30-$50/user/month) Subscription ($22-$65/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Shared inbox
  • Knowledge base
  • Beacon widget
  • Customer profiles
  • Saved replies
  • Workflows
  • Reporting
  • Collision detection
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Clean simple interface
  • Great for small teams
  • Good knowledge base
  • Affordable
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Limited automation
  • Fewer channels
  • Basic reporting
  • No free plan