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Act! vs LiveChat: 2026 Comparison

Act! LiveChat
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A dedicated live chat and customer communication platform with ticketing, rich messaging, and chat widget customization.
Pricing Subscription ($30-$50/user/month) Subscription ($20-$69/agent/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Live chat widget
  • Ticketing
  • Chat routing
  • Canned responses
  • Rich messages
  • Analytics
  • Customization
  • Integrations
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Excellent live chat
  • Easy to implement
  • Good analytics
  • Wide integrations
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Expensive for multiple agents
  • Chat-focused only
  • Limited helpdesk features
  • Ticketing is basic