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Act! vs Zoho CRM: 2026 Comparison

Act! Zoho CRM
Overview A long-standing CRM and marketing automation platform trusted by small and midsize businesses for over 35 years. A comprehensive CRM platform offering sales automation, analytics, and multichannel communication at competitive pricing.
Pricing Subscription ($30-$50/user/month) Freemium (Free-$52/user/month)
Key Features
  • Contact management
  • Opportunity tracking
  • Marketing automation
  • Custom dashboards
  • Mobile access
  • Integration
  • emarketing
  • Calendar management
  • Sales automation
  • Multichannel communication
  • AI assistant Zia
  • Blueprint process management
  • Canvas design studio
  • Custom modules
  • Territory management
  • Workflow rules
Pros
  • Long track record
  • On-premise option
  • Good for small businesses
  • Established user base
  • Affordable pricing
  • Highly customizable
  • Strong integration with Zoho suite
  • Good mobile app
Cons
  • Interface feels dated
  • Limited modern integrations
  • Marketing features are basic
  • Mobile app is limited
  • Interface can feel dated
  • Customer support can be slow
  • Steep learning curve for advanced features
  • Some features only in higher tiers