| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
Cloud collaboration platform combining spreadsheet flexibility with database power for building custom apps and workflows. |
| Pricing |
Subscription ($19-$149/user/month) |
Freemium ($0-27/mo) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Relational database
- Multiple views
- Automations
- Extensions
- Interfaces
- Syncs
- API
- AI
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Flexible database
- Multiple views
- Good API
- App building
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Expensive at scale
- Row limits
- Learning curve
|
