| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
A Google Workspace-native CRM adapted for real estate professionals who work primarily within Gmail and Google Calendar. |
| Pricing |
Subscription ($19-$149/user/month) |
Subscription ($23-$99/user/month) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Google Workspace integration
- Contact management
- Deal tracking
- Email automation
- Task management
- Reporting
- Mobile app
- Activity feed
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Deep Google integration
- Auto data capture
- Clean interface
- Good for Google-centric agents
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Not real estate specific
- Limited MLS integration
- No transaction management
- General CRM adapted for RE
|
