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ActiveCampaign CRM vs Invoice Ninja: 2026 Comparison

ActiveCampaign CRM Invoice Ninja
Overview A CRM with powerful email marketing and marketing automation that excels at customer experience automation. A free open-source invoicing and payment platform for freelancers and small businesses with time tracking and proposals.
Pricing Subscription ($19-$149/user/month) Freemium (Free-$14/month)
Key Features
  • Sales automation
  • Email marketing
  • Lead scoring
  • Win probability
  • Pipeline management
  • Site tracking
  • Attribution reporting
  • Split automations
  • Invoicing
  • Proposals
  • Payments
  • Time tracking
  • Expense tracking
  • Recurring invoices
  • Client portal
  • Reports
Pros
  • Best-in-class marketing automation
  • Excellent email deliverability
  • Powerful segmentation
  • Good value for features
  • Open source
  • Free plan generous
  • Self-hosted option
  • Modern interface
Cons
  • CRM is secondary to marketing tools
  • Can be complex to set up
  • Reporting could be improved
  • No free plan
  • Limited on free plan
  • Smaller community
  • Fewer integrations
  • Support limited on free

ActiveCampaign CRM

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Invoice Ninja

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