| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
A notifications infrastructure platform for building in-app, email, SMS, and push notification workflows with a single API. |
| Pricing |
Subscription ($19-$149/user/month) |
Freemium (Free-$250/month) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Multi-channel notifications
- Preference management
- In-app feed
- Workflow builder
- Batching
- Throttling
- Analytics
- Templates
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Multi-channel support
- Good developer experience
- Preference management
- Easy integration
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Newer platform
- Can be expensive
- Limited template editor
- Smaller community
|
