| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
All-in-one email marketing platform with automation, landing pages, and audience management for businesses of all sizes. |
| Pricing |
Subscription ($19-$149/user/month) |
Freemium ($0-350/mo) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Email automation
- Landing pages
- Audience segmentation
- A/B testing
- Analytics
- CRM
- Social posting
- Templates
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Easy to use
- Generous free tier
- Strong integrations
- Good templates
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Pricing increases with contacts
- Limited automation on free plan
- Can get expensive
|
