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ActiveCampaign CRM vs Namely: 2026 Comparison

ActiveCampaign CRM Namely
Overview A CRM with powerful email marketing and marketing automation that excels at customer experience automation. A mid-market HR platform offering payroll, benefits, talent management, and compliance with a modern employee experience.
Pricing Subscription ($19-$149/user/month) Subscription (Starting at $9/employee/month)
Key Features
  • Sales automation
  • Email marketing
  • Lead scoring
  • Win probability
  • Pipeline management
  • Site tracking
  • Attribution reporting
  • Split automations
  • HR management
  • Payroll
  • Benefits
  • Time tracking
  • Performance management
  • Onboarding
  • Compliance
  • Analytics
Pros
  • Best-in-class marketing automation
  • Excellent email deliverability
  • Powerful segmentation
  • Good value for features
  • Modern interface
  • Good mid-market fit
  • Benefits administration
  • Employee self-service
Cons
  • CRM is secondary to marketing tools
  • Can be complex to set up
  • Reporting could be improved
  • No free plan
  • Growing pains
  • Support quality varies
  • Limited customization
  • Payroll issues reported

ActiveCampaign CRM

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Namely

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