| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
Sprinklr is a unified customer experience management platform that includes comprehensive social media management capabilities. It serves enterprise brands with publishing, engagement, listening, and advertising across 30+ channels. |
| Pricing |
Subscription ($19-$149/user/month) |
Paid (Custom pricing) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Unified CXM platform
- 30+ channel support
- AI-powered insights
- social publishing
- social listening
- social advertising
- analytics
- governance & compliance
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Extremely comprehensive
- 30+ channels
- AI-powered
- Enterprise-grade governance
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Very expensive
- Steep learning curve
- Over-engineered for smaller teams
|
