Gifts

Culture

Reviews

Local Spots

ActiveCampaign CRM vs Thryv: 2026 Comparison

ActiveCampaign CRM Thryv
Overview A CRM with powerful email marketing and marketing automation that excels at customer experience automation. An all-in-one small business management platform combining CRM, marketing, payments, and customer communication tools.
Pricing Subscription ($19-$149/user/month) Subscription ($228-$533/month)
Key Features
  • Sales automation
  • Email marketing
  • Lead scoring
  • Win probability
  • Pipeline management
  • Site tracking
  • Attribution reporting
  • Split automations
  • CRM
  • Online presence
  • Marketing automation
  • Payment processing
  • Social media
  • Appointment scheduling
  • Reviews management
  • Document storage
Pros
  • Best-in-class marketing automation
  • Excellent email deliverability
  • Powerful segmentation
  • Good value for features
  • All-in-one for small business
  • Marketing included
  • Payment processing
  • Review management
Cons
  • CRM is secondary to marketing tools
  • Can be complex to set up
  • Reporting could be improved
  • No free plan
  • Expensive
  • Primarily US market
  • Long contracts reported
  • Can be overwhelming

ActiveCampaign CRM

View Full Profile

Thryv

View Full Profile