| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
Upfluence is an influencer marketing platform that helps brands find influencers among their existing customers and manage end-to-end campaigns. It integrates with e-commerce platforms for performance tracking. |
| Pricing |
Subscription ($19-$149/user/month) |
Paid (Custom pricing) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Influencer search
- campaign management
- e-commerce integration
- affiliate management
- content collection
- analytics
- influencer payments
- email outreach
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Customer-to-influencer matching
- E-commerce integration
- End-to-end management
- Good search filters
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Pricing not transparent
- Interface could be smoother
- Search can return inconsistent results
|
