| Overview |
A CRM with powerful email marketing and marketing automation that excels at customer experience automation. |
Enterprise email marketing platform by Upland Software focused on complex sending needs, deliverability, and analytics. |
| Pricing |
Subscription ($19-$149/user/month) |
Subscription (Custom) |
| Key Features |
- Sales automation
- Email marketing
- Lead scoring
- Win probability
- Pipeline management
- Site tracking
- Attribution reporting
- Split automations
|
- Email marketing
- Deliverability
- Analytics
- Dynamic content
- API
- Automation
- Template management
|
| Pros |
- Best-in-class marketing automation
- Excellent email deliverability
- Powerful segmentation
- Good value for features
|
- Enterprise deliverability
- Complex send management
- Good analytics
- Scalable
|
| Cons |
- CRM is secondary to marketing tools
- Can be complex to set up
- Reporting could be improved
- No free plan
|
- Enterprise only
- Expensive
- Limited public documentation
|
