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ADP vs Gong: 2026 Comparison

ADP Gong
Overview One of the world's largest payroll and HR solutions providers offering services for businesses from small to enterprise. Gong is a revenue intelligence platform that captures and analyzes customer interactions across calls, emails, and meetings. It uses AI to deliver insights that help teams close more deals and improve performance.
Pricing Subscription (Custom pricing) Paid ($100-150/user/mo)
Key Features
  • Payroll processing
  • Tax filing
  • Benefits administration
  • Time tracking
  • Talent management
  • HR outsourcing
  • Compliance
  • Analytics
  • Conversation intelligence
  • deal intelligence
  • market intelligence
  • AI recommendations
  • call recording
  • email analytics
  • coaching scorecards
Pros
  • Industry leader
  • Scalable for any size
  • Comprehensive features
  • Strong compliance
  • Best-in-class conversation analytics
  • Powerful AI insights
  • Excellent coaching tools
  • Strong deal visibility
Cons
  • Complex interface
  • Expensive
  • Customer support varies
  • Outdated UX in some areas
  • Very expensive
  • Requires significant call volume for value
  • Privacy concerns