| Overview |
Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. |
A Salesforce integration tool that brings CRM functionality directly into Gmail and Outlook for seamless sales workflow. |
| Pricing |
Freemium ($0-99/mo) |
Subscription ($14-$21/user/month) |
| Key Features |
- Contact database
- email sequencing
- dialer
- LinkedIn integration
- buying intent signals
- data enrichment
- CRM sync
- lead scoring
|
- Salesforce sidebar
- Email tracking
- Calendar sync
- Meeting scheduler
- Sales cadences
- Buyer signals
- Attachment tracking
- Templates
|
| Pros |
- Massive contact database
- Generous free tier
- All-in-one platform
- Good data accuracy
|
- Deep Salesforce integration
- Works in email
- Easy to adopt
- Good scheduling
|
| Cons |
- Data can be outdated for smaller companies
- UI can feel cluttered
- Email deliverability issues at scale
|
- Requires Salesforce
- Limited standalone value
- Basic CRM features
- Dependent on email client
|
