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Apollo.io vs Crazy Egg: 2026 Comparison

Apollo.io Crazy Egg
Overview Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. Crazy Egg offers heatmap and A/B testing tools that help website owners visualize user behavior and optimize conversions. Its snapshots feature provides scroll maps and click reports for any page.
Pricing Freemium ($0-99/mo) Paid ($29-249/mo)
Key Features
  • Contact database
  • email sequencing
  • dialer
  • LinkedIn integration
  • buying intent signals
  • data enrichment
  • CRM sync
  • lead scoring
  • Heatmaps
  • scroll maps
  • A/B testing
  • session recordings
  • confetti reports
  • overlay reports
  • error tracking
  • Shopify integration
Pros
  • Massive contact database
  • Generous free tier
  • All-in-one platform
  • Good data accuracy
  • Very easy to use
  • Quick setup
  • Good heatmap visualizations
  • Affordable pricing
Cons
  • Data can be outdated for smaller companies
  • UI can feel cluttered
  • Email deliverability issues at scale
  • Limited advanced analytics
  • Basic session recordings
  • No real-time data
  • Fewer integrations than competitors

Apollo.io

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Crazy Egg

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