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Apollo.io vs Lark: 2026 Comparison

Apollo.io Lark
Overview Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. ByteDance's enterprise collaboration platform combining messaging, video, docs, calendar, and project management.
Pricing Freemium ($0-99/mo) Freemium ($0-15/mo)
Key Features
  • Contact database
  • email sequencing
  • dialer
  • LinkedIn integration
  • buying intent signals
  • data enrichment
  • CRM sync
  • lead scoring
  • Messaging
  • Video
  • Docs
  • Sheets
  • Calendar
  • Tasks
  • Approvals
  • Base (database)
  • Wiki
Pros
  • Massive contact database
  • Generous free tier
  • All-in-one platform
  • Good data accuracy
  • All-in-one
  • Free tier
  • Fast
  • Good mobile app
Cons
  • Data can be outdated for smaller companies
  • UI can feel cluttered
  • Email deliverability issues at scale
  • ByteDance association
  • Smaller outside Asia
  • Learning curve