| Overview |
Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. |
A CRM built specifically for B2B product businesses that integrates stock-aware selling with customer relationship management. |
| Pricing |
Freemium ($0-99/mo) |
Subscription ($22-$55/user/month) |
| Key Features |
- Contact database
- email sequencing
- dialer
- LinkedIn integration
- buying intent signals
- data enrichment
- CRM sync
- lead scoring
|
- Stock-aware CRM
- Order management
- B2B eCommerce
- Pipeline management
- Inventory integration
- Reporting
- Customer portal
- Xero/QuickBooks sync
|
| Pros |
- Massive contact database
- Generous free tier
- All-in-one platform
- Good data accuracy
|
- Purpose-built for product businesses
- Inventory awareness
- Good accounting sync
- B2B focus
|
| Cons |
- Data can be outdated for smaller companies
- UI can feel cluttered
- Email deliverability issues at scale
|
- Niche market
- Limited outside product businesses
- Basic marketing tools
- Smaller ecosystem
|
