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Apollo.io vs ServiceTitan: 2026 Comparison

Apollo.io ServiceTitan
Overview Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. An all-in-one platform for residential and commercial field service businesses combining CRM, dispatch, and marketing tools.
Pricing Freemium ($0-99/mo) Subscription (Custom pricing)
Key Features
  • Contact database
  • email sequencing
  • dialer
  • LinkedIn integration
  • buying intent signals
  • data enrichment
  • CRM sync
  • lead scoring
  • CRM
  • Dispatching
  • Marketing
  • Reporting
  • Mobile app
  • Payments
  • Pricebook
  • Inventory
Pros
  • Massive contact database
  • Generous free tier
  • All-in-one platform
  • Good data accuracy
  • Comprehensive for field service
  • Strong dispatching
  • Marketing tools
  • Industry leader
Cons
  • Data can be outdated for smaller companies
  • UI can feel cluttered
  • Email deliverability issues at scale
  • Very expensive
  • Complex implementation
  • Residential focus
  • Long onboarding

Apollo.io

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ServiceTitan

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