| Overview |
Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. |
An Australian-built CRM designed for small to medium businesses with strong quoting, invoicing, and accounting integrations. |
| Pricing |
Freemium ($0-99/mo) |
Subscription ($55-$90 AUD/user/month) |
| Key Features |
- Contact database
- email sequencing
- dialer
- LinkedIn integration
- buying intent signals
- data enrichment
- CRM sync
- lead scoring
|
- Contact management
- Quoting
- Invoicing
- Accounting integration
- Email marketing
- Pipeline management
- Workflow automation
- B2B portal
|
| Pros |
- Massive contact database
- Generous free tier
- All-in-one platform
- Good data accuracy
|
- Good for Australian businesses
- Strong quoting and invoicing
- Accounting integration
- Local support
|
| Cons |
- Data can be outdated for smaller companies
- UI can feel cluttered
- Email deliverability issues at scale
|
- Primarily Australian market
- Limited global presence
- Smaller feature set
- Basic mobile app
|
