| Overview |
Apollo.io is an all-in-one sales intelligence and engagement platform with a database of over 275 million contacts. It combines prospecting, enrichment, and outreach automation in a single workflow. |
One of the oldest real estate CRMs offering contact management, MLS integration, and automated follow-up for real estate professionals. |
| Pricing |
Freemium ($0-99/mo) |
Subscription ($109-$399/month) |
| Key Features |
- Contact database
- email sequencing
- dialer
- LinkedIn integration
- buying intent signals
- data enrichment
- CRM sync
- lead scoring
|
- Contact management
- MLS integration
- Market reports
- Follow-up coach
- Social insights
- Transaction management
- Mobile app
- Team tools
|
| Pros |
- Massive contact database
- Generous free tier
- All-in-one platform
- Good data accuracy
|
- Long track record
- MLS integration
- Market snapshot reports
- Established brand
|
| Cons |
- Data can be outdated for smaller companies
- UI can feel cluttered
- Email deliverability issues at scale
|
- Expensive
- Dated interface
- Slow to modernize
- Better alternatives exist
|