| Overview |
A next-generation CRM that automatically builds itself from your data with powerful customization and real-time collaboration. |
Sprout Social Listening is the social listening module within Sprout Social that monitors brand mentions, industry conversations, and competitor activity across social media. It provides sentiment analysis and trend identification. |
| Pricing |
Freemium (Free-$79/user/month) |
Paid ($249-499/mo (included with Sprout Social)) |
| Key Features |
- Automatic data sync
- Custom objects
- Real-time collaboration
- Email integration
- Reporting
- Workflow automation
- Enrichment
- API-first design
|
- Topic monitoring
- sentiment analysis
- trend identification
- competitive analysis
- audience demographics
- share of voice
- custom queries
- automated alerts
|
| Pros |
- Modern and flexible architecture
- Excellent data model
- Real-time multiplayer
- Beautiful design
|
- Integrated with Sprout Social
- Easy to set up
- Good sentiment analysis
- Clean interface
|
| Cons |
- Still maturing feature set
- Smaller integration library
- Limited marketing tools
- Newer with less track record
|
- Requires Sprout Social subscription
- Limited compared to dedicated listening tools
- Higher cost
|
