| Overview |
Awario is a social listening and analytics tool that crawls the web to find mentions of your brand, competitors, or any keyword. It offers real-time monitoring and lead generation through social selling features. |
The world's leading cloud-based CRM platform powering sales, service, and marketing for businesses of all sizes. |
| Pricing |
Paid ($49-399/mo) |
Subscription ($25-$300/user/month) |
| Key Features |
- Social listening
- Boolean search
- sentiment analysis
- influencer discovery
- Awario Leads (social selling)
- analytics
- competitor monitoring
- email alerts
|
- Lead management
- Opportunity tracking
- Sales forecasting
- Workflow automation
- AppExchange marketplace
- Einstein AI analytics
- Custom dashboards
- Mobile app
|
| Pros |
- Affordable
- Powerful Boolean search
- Social selling feature
- Real-time monitoring
|
- Extremely customizable
- Massive third-party ecosystem
- Powerful reporting and analytics
- Scalable for any business size
|
| Cons |
- Smaller data pool than larger competitors
- Interface could be more intuitive
- Limited integrations
|
- Steep learning curve
- Expensive for small teams
- Complex setup and administration
- Can be slow with heavy customization
|
